Browsing: export markets

Africa has 107 unique land borders with varying regulatory standards making for a frustrating experience for those who need to do business across the continent.

However, the Africa Continental Free Trade Area (AfCFTA) consolidates these economies into a single US$2.3 trillion market of 1.3bn people. With the harmonised trade, the continent offers greater market opportunities at lower business costs which is attractive for those who would want to tap into these prospects.

With this, the International Trade Centre (ITC) has called on East Africa’s young people to embrace e-commerce and tap into global online sales worth US$26 million as the AfCFTA gets off the ground in 2021.

Read: Where, how to invest in Uganda’s e-commerce

“Online marketplaces could drive inclusive growth across Africa, with e-commerce likely to create as many as 3 million jobs by 2025,” ITC Executive Director Pamela Coke-Hamilton says.

Speaking at a forum in Nairobi, this month, …