DP World partners with Kenyan MSMEs as it expands in Africa

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  • Through the partnership, NBK will offer financial solutions to buyers and sellers from Kenya while providing an avenue for them to interact and network with other traders.
  • The deal is aimed at offering e-commerce services to Kenyan traders to access goods from across the globe but mainly UAE and Asia via DUBUY.COM.
  • Trade enabler, DP World, announced the launch of its global wholesale e-commerce platform DUBUY.com in Kenya on Tuesday November 9, 2021.

Micro, Small and Medium Enterprises (MSMEs) in Kenya will now have access to global markets, mainly the United Arab Emirates (UAE) and Asia.

This follows a trade partnership deal that was on Wednesday November 10, 2021 signed between the National Bank of Kenya (NBK) and the leading global logistics provider DP World.

The deal is aimed at offering e-commerce services to Kenyan traders to access goods from across the globe but mainly UAE and Asia via DUBUY.COM.

DUBUY.COM is an E-commerce platform focusing on business-to-business import and export.

Financial solutions

Through the partnership, NBK will offer financial solutions to buyers and sellers from Kenya while providing an avenue for them to interact and network with other traders.

Speaking during the signing of the partnership, NBK Managing Director Paul Russo noted that the partnership is designed to offer the best value to their MSME customers.

The deal, according to Russo will also allow the bank’s MSME customers to effectively engage in commercial trading links with international markets and especially the UAE.

“It spells out favourable terms for customers to access international markets while at the same time fulfilling our desire to satisfy our customers by meeting their needs for their own convenience especially during this pandemic period,” said Russo.

He further noted that NBK is constantly seeking strategic partnerships similar to the one with Dubuy.com, to ensure they provide value enhancing initiatives that will improve not only the level of service but also provide real value to their respective customers.

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On his part, Walid Hareb Alfalahi, the CEO, UAE Trade Centre, said that the partnership between DP World and NBK will enable them to better deliver their end-to-end solutions strategy.

“As a new entrant in this market, working in partnership with a reputable financial institution such as National Bank of Kenya will enable us to better deliver our end-to-end solutions strategy,” said Hareb.

New markets

Hareb pointed out that they are determined to help Kenyan business community improve access to global trade by linking them with new markets in the rest of the world.

Trade enabler, DP World, announced the launch of its global wholesale e-commerce platform DUBUY.com in Kenya on Tuesday November 9, 2021.

This follows its successful launch in Rwanda earlier this year, where the platform has become a major gateway for trade in the East Africa Region.

The platform will have features to avail timely regulatory information, alerts, notifications and any other changes taking place at the border that will be of relevant to traders in order to ensure that their border transactions are not affected.

The platform aims at expanding their markets where traders will be able to import and export in other countries.

By leveraging on its benefits, Kenyan entrepreneurs can take charge in transforming business operations across the continent, opening the continent to new markets, technological advancement and ultimately become the leading free trade facilitators.

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The partnership comes at a time most MSME businesses have been hard hit by the pandemic, and the availability of this innovative product will be a boost in managing their supply chain, as they seek to recover.

 

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